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HOW WINNERS PIVOT

May 10, 2026

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6 min read

HOW WINNERS PIVOT

Top operators know when the original plan stops working + figure out what needs to change. Here’s how to validate the pivot, rebuild the funnel, and broadcast your win.

Julia Knight
Julia Knight
YOU'RE SLEEPING ON THIS

Apr 26, 2026

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4 min read

YOU'RE SLEEPING ON THIS

People always overlook these 9 things when shipping product. You won’t be one of them. Plus, I added some crazy good tips and examples from former advisors of mine!

Julia Knight
Julia Knight
EVERYTHING IS NEW

Apr 19, 2026

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4 min read

EVERYTHING IS NEW

Time to embrace it all. Here's exactly how I'm 10xing my business, portfolio companies, and personal life. Can anyone relate?!?!

Julia Knight
Julia Knight
SOMEONE STALKED YOU

Apr 5, 2026

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5 min read

SOMEONE STALKED YOU

And here's everything they found. Smart competitors are watching your every move. Here's what you can find out about any competitor in under an hour. Time to go digging.

Julia Knight
Julia Knight
AUSTIN, NYC, WISCONSIN

Mar 22, 2026

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12 min read

AUSTIN, NYC, WISCONSIN

You will build a better company when your life is filled with things that make you whole. I'm always on-the-go way building Knight Vision & living life. Here's what that really looks like.

Julia Knight
Julia Knight

Mar 15, 2026

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8 min read

SHOW CUSTOMERS THEIR WINS

You built something that works. Congrats. Your customer is about to cancel anyway. Users not seeing value is common, deadly & your most expensive problem yet. Here’s how to solve it.

Julia Knight
Julia Knight

Mar 8, 2026

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8 min read

LET THE TAPES ROLL

The internet is a 24/7 stage ready for your brand to take over. These are the 5 videos every startup should be making across B2B and B2C to dominate.

Julia Knight
Julia Knight

Mar 1, 2026

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10 min read

HOW STARTUP LAUNCHES GO VIRAL

Startups are orchestrating their launches like never before and generating 10M+ views in one day. If you think they "got lucky," you’re missing everything behind the scenes. Launches are now engineered & here’s how to make yours go viral.

Julia Knight
Julia Knight

Feb 15, 2026

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9 min read

I'M OBSESSED WITH YOU

Finding things that truly 10x your life is hard. Everything on this list meets my standards of being obsession-worthy. Take one thing from here & make your life epic.

Julia Knight
Julia Knight

Feb 8, 2026

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12 min read

HOW TO CRACK UGC

POV: You're a top mechanical engineer who cracks one of marketing's hardest problems. Today you'll get a killer, tactical breakdown from Amir Hanna, CEO of Parrot, on how he scaled his YC-backed app to $1.5M ARR in 11 months with UGC.

Julia Knight
Julia Knight

Jan 25, 2026

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8 min read

Check Your Roster

Winning companies and founders are experts at designing how options show up in their product + pricing. The best know how to locate hidden opportunities and turn them into revenue levers. If you aren't doing these 4 things, you're giving away money.

Julia Knight
Julia Knight

Jan 19, 2026

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8 min read

How to Pick Creators

I've spent $3M+ on creator deals, said "no" to 1,000+ creators, and generated 2B+ impressions online. Here are the creator deals worth investing in right now.

Julia Knight
Julia Knight

Jan 11, 2026

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8 min read

People Hate You

Oops, didn't mean for this to happen? Or, maybe you did. When people hate your brand, you're in a perfect storm. Here's how to ride the wave of hate & use it to grow revenue.

Julia Knight
Julia Knight

Jan 4, 2026

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7 min read

5 Minutes to Shift Your Year

You outgrew an entire version of yourself, now what? You need these 5 minutes. Every decision led you here. You're not who you were one year ago. Here's how to know & move with conviction.

Julia Knight
Julia Knight
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“Brutally honest, ruthlessly insightful, and showing you how to break every f*king rule”

© 2026 Julia Knight.
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