Brand

10 B2B BRAND PLAYS UNDER $5K

Ramp gave away flowers and went viral = the bar is on the floor for B2B brands. Here are WAY better micro-events to run all summer and flood your feed with proof that your brand is winning.

LET THE TAPES ROLL

The internet is a 24/7 stage ready for your brand to take over. These are the 5 videos every startup should be making across B2B and B2C to dominate.

HOW STARTUP LAUNCHES GO VIRAL

Startups are orchestrating their launches like never before and generating 10M+ views in one day. If you think they "got lucky," you’re missing everything behind the scenes. Launches are now engineered & here’s how to make yours go viral.

HOW TO CRACK UGC

POV: You're a top mechanical engineer who cracks one of marketing's hardest problems. Today you'll get a killer, tactical breakdown from Amir Hanna, CEO of Parrot, on how he scaled his YC-backed app to $1.5M ARR in 11 months with UGC.

People Hate You

Oops, didn't mean for this to happen? Or, maybe you did. When people hate your brand, you're in a perfect storm. Here's how to ride the wave of hate & use it to grow revenue.

LOVE OF MY LIFE

How can you engineer love, devotion and loyalty? Here’s how to completely absorb your target customers in a brand echo chamber that they’ll never want to leave.

Your Party or GTFO

Especially if you stand out. Brands at Money20/20 were doing insane things to capture attention and generate revenue. Here’s what you need to copy.

How to Build a Zero to One Marketing Foundation

Building a zero-to-one marketing foundation is critical if you want to truly scale. Real scale looks, feels, and acts like one thing: predictability. Here’s the framework you need to nail to get there.

Hot CMO Topics: Insider Strategies, Debates, and What's Actually Being Discussed

I helped host a conference with some of the smartest marketing leaders on Friday, and here's exactly what we're focusing on right now. As a CEO, CMO, VC, or industry professional, if you aren’t thinking through these strategies, you’re already behind.

Build a Brand from Zero in 7 Days By Doing Exactly This

Here's a step-by-step guide to exactly how I'd build a brand from zero in 7 days as someone who has started brands, pages, and online communities from scratch

Part 2: The $100K/Year Page Playbook: Monetizing Street People of Beverly Hills

Here's exactly how the famous Instagram account, @StreetPeopleofBeverlyHills, turned their viral page into a 6-figure money making machine with $0 in upfront capital

WTF Is Happening in Marketing?

AI Agents on steroids, China calling out the entire luxury goods market, and super cool product roadmaps when we can will anything into existence

Biggest Social Media Moments from the Evolving Trade War

From Tweets to AI videos, here are the high-stakes social media moves that happened on the online battlefield

Part 1: How SPOBH Started and Grew Organically from Scratch (Without Paid Ads)

The highly trusted Instagram page has amassed a community of hundreds of thousands of people. For the first time, we've teamed up to spill insights on how they built and grew into the household name they are today.